Public Health Propaganda in 7 Simple Steps

Manufacturing public consent for policies the public does not want

Is your government…

• Unsure of how to convince the public to keep taking unsafe, ineffective jabs?

• Keen to make the public forget about your coercive control tactics of recent times?

• Needing to get the public on board in preparation for your next round of unpopular policies and spending?

Let the Queensland Government show you how, with this simple 7-step Public Health Propaganda System™️ .

1. Commission a study.

You may have heard of 'evidence-based policy making'. QLD Gov is pioneering an innovative new concept: 'policy-based evidence making'. The study should be designed with policy goals in mind. In this case, the goals are to promote more jabs, and to justify QLD Gov’s past actions (coercive vaccination policies and extreme pandemic measures). QLD Gov undertook this study themselves.

SOURCE

2. Release a media statement making BIG CLAIMS based on the findings of the study.

‘New research by Queensland Health suggests vaccination could reduce the incidence of long COVID’

• In this study, prevalence of long influenza and long COVID were similar

• Over 90% of the QLD population is vaccinated against COVID

• Therefore, COVID vaccination reduces the prevalence of long COVID
  

SOURCE

3. DO NOT release the study, as that would allow journalists to fact-check your claims.

This is not desirable.

4. DO release an attractive summary of the study.

This will provide journalists with just enough information to appear as though they have researched the topic, without actually having done any research or verified your claims, which they cannot do, as you have not made the study available to them.

5. Blast BIG CLAIMS on official government channels.

In QLD Gov’s case, they opted for a press conference, social media, and an international conference.

Press Conference: Annastacia Palaszczuk, Queensland Premier

“We know our high vaccination rates protected Queenslanders from the worst of COVID-19. It appears they also helped suppress the severity of long-COVID symptoms.”

“It is why I am proud to lead a Government that did all it could to protect the community against COVID-19 when the pandemic was at its peak, including vaccinating 80 per cent of the population before reopening our borders. There was fierce opposition to this but Queensland stood firm.”

SOURCE

Twitter: Yvette D’ath, Minister for Health and Ambulance Services

SOURCE

European Congress of Clinical Microbiology and Infectious Diseases, Copenhagen, Denmark:

Without the interference of politicians, this was actually the least propagandistic of all the promotion exercises, with the researchers offering the appropriately conservative conclusion that,

”In a highly vaccinated population exposed to the SARS-CoV-2 Omicron variant, long COVID may manifest as a post-viral syndrome of no greater incidence or severity than seasonal influenza. This study underscores the importance of future long COVID research featuring an appropriate comparator group. Despite the similarity of outcomes after COVID-19 and influenza, the public health impact arising from long COVID may not stem from severity, but from volume.”

SOURCE

6. Ensure your BIG CLAIMS make the news headlines.

(Reminder: Make sure to equip your media department with media statements and a summary, but not the actual study.)

SOURCE

7. A week later, provide access to the study.

In the case of this QLD study, it had actually been available on the preprint server since Monday 17 April, the day that this propaganda cycle began, but it took five days of pestering QLD Gov to receive the link.

Once the study is finally accessible, don’t even worry that it doesn’t support your claims. By now, the news cycle has moved on. No one will actually care what the study shows. Nonetheless, here it is:

Ongoing symptoms and functional impairment 12 weeks after testing positive to SARS-CoV-2 or influenza in Australia: an observational cohort study

Pulling back the curtain

As readers can see above, this simple 7-step Public Health Propaganda System™️ is idiot-proof. Only die-hard skeptics will see through it, and no one believes them anyway - see our new 5-step program, Delegitimising Dissenting Voices as Cookers™️.

The study itself has some problems, which Andrew Madry from Datawise has unpacked, linked at the end of this post. Researchers measured the prevalence of long symptoms (12 weeks) in Queenslanders who had tested positive for Covid or influenza during the winter of 2022. What they found was that long Covid and long flu were about on par with each other, in both prevalence and severity.

Researchers note that the QLD population is ‘highly vaccinated’ against Covid, but, unlike the politicians, who leap to the conclusion that Covid vaccination is the primary reason for the finding of equal long Covid and long flu prevalence, the researchers keep calm and refrain from overstating the evidence.

Of course, the researchers cannot claim that Covid vaccination is the reason for their findings, because they did not control for vaccinated vs. unvaccinated. Nor did they conduct any analysis of the impact of flu vaccination, other than to mention in passing that approximately 40% of QLD adults had received vaccination for influenza during the study period.

The study didn’t control for comorbidities either, by the way.

It appears that the researchers leading this study were not willing to lose academic credibility by overstating the evidence, which is appropriate, and to be expected.

Premier Annastacia Palaszczuk on the other hand, makes a giant leap from ‘roughly equal prevalence of long flu and long Covid’ to ‘it’s all because of the vaccines, so be thankful I forced you all to get the shots’ on the basis that,

“It backs up what we have seen from similar studies overseas that found unvaccinated people infected with COVID-19 were at greater risk of long-term symptoms.” (SOURCE)

However, Palaszczuk’s interpretation contradicts other scientific findings. Such as this study of a more heterogeneous population which found higher prevalence of long symptoms after respiratory viruses other than Covid, or studies showing no link between long symptoms and prior Covid infection at all (such as this one, and this one).

A collaborative effort

QLD Gov cannot take full credit for this Simple 7-step Propaganda System™️. The South Australian Government did it first, when they claimed that the unvaccinated were 5x more likely to die from Covid in the same week that the 5th Covid jab rolled out. Sure, their study was produced by a BMGF-funded partner. Sure, it was based on a cluster of deaths almost entirely in the 80+ age group, and the only two people under 60 years of age who died were vaccinated. Doesn’t matter. Guaranteed, almost no one read the study, but everyone saw the headlines two weeks prior.

Sign up

We hope you enjoyed this free introductory course, 7-step Public Health Propaganda System™️. To register for more propaganda tips and step by step guides, go to www.manufacturingconsent.com

There is no monetary fee; we only ask for your soul.

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See Andrew Madry’s deep dive on the QLD Gov long Covid study below:

Keeping Queenslanders Safe